Why trademarking your domain name in India is a must for online-only businesses and service providers?

New Business Trends Going online or taking your business online is the new mantra adapted by a number of business entities for several reasons.  The name of your business is an integral link to your customers or clients and that they use your brand name or domain name to locate your website through searches or link to your website.  This applies to your existing customers and prospective customers.  Lot of businesses provide specific services through online which vary from providing storage space to placing orders. [caption id="" align="alignleft" width="275"] Trademark your domain name in India[/caption] Do you really need to obtain trademark of your domain? The main objective of trademarking a domain name is to provide you with legal recourse...

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Protecting your software or application name in India?

Planning, designing, developing, implementing and deploying a software application is a herculean task, let alone the money and efforts spent in advertising, branding and marketing.  Therefore, a software application may look simple, efficient and user-friendly to the users, but does have a lot of monetary and human efforts behind it. A software developer is successful when his work is recognized and appreciated by his customers and more importantly when they give due credits to his works by purchasing it through legal means.  This is at the end-user level.  What about mischievous competitors or hackers or competitors who may involve in acts such as creating serial keys, counterfeiting, distributing through peer-to-peer networks, etc. Ways to protect to your software? Patents - Patents can prevent a competitor...

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